Techcombank is one of the major joint stock commercial banks in Vietnam. In 2020, Techcombank launched the Business One service package to support businesses in financial activities as a safe, convenient and cost-effective solution. For this reason, Techcombank wanted to popularize this service more widely to businesses.
- Event organization
- Content marketing
- Performance marketing
- Executed marketing activities on a variety of digital platforms, especially on Facebook to achieve optimal reach.
- Organized and livestreamed the "Breakthrough of business in the era of digital transformation" Webinar on Techcombank fanpage.
- Optimized ads to boost engagement and increase customer conversion rate.
- Over 4,000,000 reach
- Over 500,000 interactions
- Over 100,000 Livestream views
- Over 200,000 website visits